In this video I show how much money a company will save moving to version 9 of WebSphere Commerce. As you have probably heard, version 9 was a massive undertaking and the re-architecture of the platform to a Docker container model will definitely benefit your IT team and your operations cost. Watch this video and get a high level view for how this new platform will impact your team.
Explore the latest version of IBM WebSphere Commerce here.
Do you shop on a specific site and would like to see what products you have previously purchased in the shopping experience? I have seen some implementations of a “My Closet” where its a specific page on the site that shows what products you have already purchased. What I think would be really cool is if you could get that information on the product page or product listings or even both.
So let’s look at the WebSphere Commerce Aurora site, here is what the men’s shirts category entry page looks like:
Commerce systems are getting more and more advanced and specifically in the B2B space you are seeing more and more information about products on the product page or even in product listings. We see things like color swatches, likes, ratings, reviews, etc in the B2C world but in the B2B world its all about value. This little change to WebSphere Commerce (and I mean little, a few lines of JSP code) should spice up your site to show the value of your consumable products. Here is a picture of a somewhat normal looking product display search result. We will be enhancing this with the price per page based on the contract price of the customer:
I present to you a pattern. A pattern you can use across all consumable products in your catalog. The pattern is generic and can be applied to any product simply by assigning an attribute. Let’s start with an example, a printer cartridge. Most printer cartridges, especially high-end business printers, come with a max number of page the cartridge should be good for, like 500, 1000, 10,000, or 20,000 pages. From a business perspective it would be good to know how much you are paying per page so a product listing like this might just do the trick:
One of my colleagues (thanks Paul V) requested I create a playlist of my videos that could be used for education purposes in a logical order. It is not perfect but I think it is a good start for someone who is just starting to learn WebSphere Commerce.
You can access the play list here.
1 – 5 Creating Extended Sites
6 – 7 Content Management
8 – 12 Composer and eSpots
13 – 18 Marketing
19 – 23 PIM
23 – 25 Search and SEO
26 – 29 Promotions
30 – 35 Integration
36 – 42 Coremedia Integration Series
43 – 46 General Tips
In this demonstration I get some requirements from my marketing manager Mary to start a new sales category called “Sale” on the North American site. I create the category with a custom layout using Commerce Composer along with a promotion for 30% off all items in the new category. I then create a search rule to generally promote the items in that category for any search term.
This year at one of the IBM pedestals you will see the extension to the original demonstration given at the Smarter Commerce Summit (you can watch that video here).
The greenwheels company is focusing on three main company imperatives in this story.
- A new cross-channel riding kit campaign
- Enhancing our progressive profiling through gamification (a new polling application)
- Pushing out a behavioral base rewards program (loyalty points)
- Expanding our cross-channel experience through the new store associate mobile application
Katie’s story continues:
Since the purchase of her road bike, Katie has been on many rides with the online community and is starting to venture into mountain biking. Katie uses the greenwheels mobile application and community to help her decide on which mountain bike she should buy.
In this story you will watch Katie interact with the greenwheels site and see her participate in the new polling application. Katie quickly realizes she gets rewarded by participating socially on the site. Katie’s buying experience is then extended into the store where she is presented with a last chance offer for a riding kit with a heavy discount if she purchases it with her new mountain bike.