There are a lot of tools out there that help you measure how effective a tweet is doing. Did you know Twitter added a nice analytic package for your tweets? Last year Twitter launched a new page where you can measure the effectiveness and engagement of your tweets. Here I present two options that can help you figure out how well your tweets are doing in your network.
The first option is the new Twitter activity page on the Twitter site itself. Just follow this link (https://analytics.twitter.com) to view your engagement levels. You can gauge three different categories: Tweets, Followers, and Twitter Cards. Here are some screen shots on what you can expect: