I have been writing a lot about CoreMedia, the Studio, and of course the many cool features you have for your eCommerce integration; but one piece I have yet to mention is the underlying technology and architecture – which in many regards is even more impressive.
Our Co-Founder and CEO Sören Stamer explains the five phases of the customer experience maturity model.
1 – Getting the basics right – standardize on a omni-channel content strategy
2 – Customer experiences are fragmented, static and shopping sites should merge
3 – Instantly update physical and online content globally
4 – Take the experiences and make it dynamic – personalization, contextualized
5 – The physical and digital worlds are not separated.
Yes, supporting WebSphere Commerce sites as a marketer or merchandiser can not only be easy but it can be fun! If you are at THINK2019 come by our booth #616 and see an amazing demonstration or ask us what we think is the best path for your WebSphere Commerce implementation. If you can’t make it to our booth or set up a meeting with me and the team then take a look at this short video series and see how easy eCommerce and Content can be managed in a single studio – the CoreMedia Content Cloud.
Adding additional angle images in WebSphere Commerce has always been kind of a challenge. While extremely flexible for content association, the user interface to associate additional content to a product is less than optimal.
So you are evaluating your eCommerce digital strategy. You want to continue to have a best of breed eCommerce digital strategy. You know your options, but what if you could see your options, live, on stage, at THINK? If you are an IBM Commerce customer and you are at THINK 2019 you can’t miss this session…
Were you ever in a store and you see a giant 60 inch panel on its side showing some cool video or store information? Or maybe it’s even a touch screen and you can do things on it like find products or ask questions. Well, now imagine how as a content manager you can control the content on those displays…centrally.
Making images into shoppable banners is a snap in CoreMedia Studio along with localizing that shoppable banner to a specific region. Whether your translation process is a manual process or you desire an automated service using API’s, CoreMedia Studio supports it.
Going to IBM THINK in San Fran next week? If so, then keep reading!
Integration between the eCommerce Catalog and the content management system is a must if you want to #beIconic and make your channel a seamless shopping experience blended with content.
In this video I show the top reasons why CoreMedia is your best bet when it comes to integration with eCommerce systems. The integration shown is with IBM Commerce or also known as Watson Commerce and might possibly become HCL Commerce, so much of what I wrote in the previous post (Get the most out of your IBM Commerce investment) is demonstrated in this video.
Many times you see a “top” whatever post and they post their opinion without much depth. I wanted to take a different approach with this top five an actually show how easy it is to do these things with a first class content management system like CoreMedia. So yes, it is long, but trust me when I say it is worth seeing.
I would also like anyone who is interested, to get with me and the CoreMedia team at IBM THINK 2019 and come see a live demo at our booth, discuss making your brand iconic, or if you simply want an introduction pop me an email at bob.alfe [at] coremedia.com and let’s meet at THINK!
If you would like to watch the individual demonstrations separately you can do so below:
- Shoppable Video
- Image Maps (Shoppable Images) & Localization
- Controlling In-Store Displays (LCD’s, TV’s) with CoreMedia Studio
- eCommerce Catalog Integration
- Alternate Content On the Product Display Page