Back in November of last year Mark Grannan from Forrester wrote a piece titled “A Tantalizing Sequel To Web CMS Is Coming Soon” where he lays out the changing world of content management.
I have been writing a lot about CoreMedia, the Studio, and of course the many cool features you have for your eCommerce integration; but one piece I have yet to mention is the underlying technology and architecture – which in many regards is even more impressive.
Our Co-Founder and CEO Sören Stamer explains the five phases of the customer experience maturity model.
1 – Getting the basics right – standardize on a omni-channel content strategy
2 – Customer experiences are fragmented, static and shopping sites should merge
3 – Instantly update physical and online content globally
4 – Take the experiences and make it dynamic – personalization, contextualized
5 – The physical and digital worlds are not separated.
Yes, supporting WebSphere Commerce sites as a marketer or merchandiser can not only be easy but it can be fun! If you are at THINK2019 come by our booth #616 and see an amazing demonstration or ask us what we think is the best path for your WebSphere Commerce implementation. If you can’t make it to our booth or set up a meeting with me and the team then take a look at this short video series and see how easy eCommerce and Content can be managed in a single studio – the CoreMedia Content Cloud.
Adding additional angle images in WebSphere Commerce has always been kind of a challenge. While extremely flexible for content association, the user interface to associate additional content to a product is less than optimal.
So you are evaluating your eCommerce digital strategy. You want to continue to have a best of breed eCommerce digital strategy. You know your options, but what if you could see your options, live, on stage, at THINK? If you are an IBM Commerce customer and you are at THINK 2019 you can’t miss this session…
Were you ever in a store and you see a giant 60 inch panel on its side showing some cool video or store information? Or maybe it’s even a touch screen and you can do things on it like find products or ask questions. Well, now imagine how as a content manager you can control the content on those displays…centrally.
I think once brands start to see how social networks are really investing in making video more interactive, this is going to be a primary way to shop for buyers. But why wait? You can do this today with CoreMedia Studio!
Making images into shoppable banners is a snap in CoreMedia Studio along with localizing that shoppable banner to a specific region. Whether your translation process is a manual process or you desire an automated service using API’s, CoreMedia Studio supports it.