Video achieves a 66% higher average website conversion rate

According to Aberdeen’s 39 Essential Content Marketing facts:

  • 4.8% is the average conversion rate for websites using video compared to 2.9% for those who don’t
  • Companies using video in their content marketing mix show a 66% higher average website conversion rate (4.8% vs. 2.9%).

This is exactly why brands who want to differentiate and be iconic should consider things like shoppable video and shoppable images.

Take a look at the short video below to learn more about CoreMedia Studio and how you can easily create shoppable videos with no coding!

Going to NRF2019? Be sure to visit BOOTHS 3076,2931!

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